The biggest mistake that companies can make is to either be too complacent or unwilling/afraid to change. But the sudden shift in e-commerce strategies due to the COVID-19 pandemic has changed the way retailers think.…
Digital Transformation – Get On Board Or Get Left Behind
Pivot Out Of The Covid-19 Crisis
.Under the wrath of the coronavirus pandemic, companies are forced to rethink everything from their management to their business models. Whether a company should start pivoting its business is no longer the question. The question…
Data Privacy as a Differentiator
Data privacy was a hot topic in 2018, from Cambridge Analytica and Mark Zuckerberg’s subsequent senate hearing to Amazon’s Black Friday mishap, where they inadvertently disclosed many of their owns users’ names and email addresses.…
The Switch to Digital Platforms
Digital or Traditional? The debate has never been more paramount in today’s context. With a plethora of online media and social platforms (Facebook, Instagram, Forums) swarming the digital platforms, the question remains: “Is traditional media…