The biggest mistake that companies can make is to either be too complacent or unwilling/afraid to change. But the sudden shift in e-commerce strategies due to the COVID-19 pandemic has changed the way retailers think.…
Digital Transformation – Get On Board Or Get Left Behind
Pivot Out Of The Covid-19 Crisis
.Under the wrath of the coronavirus pandemic, companies are forced to rethink everything from their management to their business models. Whether a company should start pivoting its business is no longer the question. The question…
What Is Branding?
When you ask someone “What is branding?” you realise that you receive all kinds of answers: Branding is the logo design It’s a promise that a company makes to its consumers No, it’s the look…
How Can Branding Help Businesses to Grow?
When you are offered similar brands with similar products/services (like the examples shown above), are you able to make a choice almost instantly? What made you decide to choose one brand over the other? Neuroscience…
3 Important Steps To Successful Brand Building
Your brand is your company’s most valuable asset. Building a successful brand is one of the most significant facets of your overall business strategy. It plays a crucial role in setting your company apart from…
Types of Digital Marketing Agencies in Singapore
Today, digital marketing agencies in Singapore are a commonplace. Many offer unique expertise and services across multiple different channels and have run copious successful campaigns. But with numerous agencies all vying for your business, how…